Lecture Monday April 24 on calculating market sizes.Bohn PDW sales forecasting 2013F This material is for a course about developing products at later stages of startups, or ongoing companies.
Recommended books and articles
Founders at Work: Stories of Startups’ Early Days. by Jessica Livingston
Good news: this is available on Springerlink. Be sure you are on campus or VPN’d. (I am a big fan of Springerlink for UCSD students. Use it for all your courses!)